Google Adwords (PPC) Training by Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks

  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits

  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation

  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups

  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines

  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool

  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions

  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation

  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report

  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign

  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign

  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis

  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis

  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports

  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Syllabus - Google Adwords (PPC)
  Course Fees    
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Google Adwords (PPC) Jobs in Bangor

Enjoy the demand

Find jobs related to Google Adwords (PPC) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Bangor, chennai and europe countries. You can find many jobs for freshers related to the job positions in Bangor.

  • Google Ads Specialist
  • Google Ads Expert
  • PPC Campaign Manager
  • Digital Marketing Executive
  • Campaign Manager
  • Paid Ads Expert
  • PPC Executive
  • Google Ads Manager
  • Digital Ads Expert
  • Google Ads Trainer

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Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) internship jobs in Bangor
Google Adwords (PPC) This digital marketing tool could also be an honest way for any company to deliver important messages in front of their target customers. When compared to traditional advertising, Google Ads is more cost-effective, and the benefits multiply for large organizations because you can effectively scale ad expenditure. Our knowledgeable instructors can begin the Google AdWords for Beginners course at the learner's convenience. Our experts can teach you all you need to know about Google Advertisements, from setting up an account to creating ads and running them efficiently while analyzing the results. Thousands of online marketing initiatives rely on Google AdWords (or Google Ads) and PPC (pay per click) advertising, particularly in highly competitive industries and sectors. It allows you to contact potential clients based on their Bangor. One of the most basic advantages of using Google AdWords is the ability to influence the audience with the most effective bargain they might be interested in. Almost every time you see an advertisement for a company's landing page or product rank first, second, or third in a Google search, it's not only the consequence of good SEO but a Google Ads effort. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. When a firm creates a monthly ad campaign, Google will adhere to the ad-spend cap that the company establishes, as well as select target audiences globally or domestically.

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1 Bangor Town Centre Bangor is the largest city within North Down Borough Council and is located on the southern reinforcement of Belfast Lough at the entrance to the Irish Sea. Planning authorization won't be granted for proffers which may detrimentally affect the setting of the LLPA. The Statutory Draft Belfast Metropolitan Area Plan( BMAP) sets out crucial principles for development as follows 1. moment, Bangor city centre functions as a retail centre, area of open space, sport and out-of-door recreation with good quality education provision, public structures and large scale public events. Bangor has a rich maritime and architectural history and has endured rapid-fire domestic growth in recent times due to its close propinquity to Belfast City Centre, strong transportation links and seductive erected and natural terrain. Bangor city centre has been a thriving resort and commuter city since the preface of rail links in the 19th Century. Bangor agreement has strong monastic origins and its present form and character reflects its growth as a deepwater resort in the late 19th and early 20th Century. crucial city centre spots including the Queen’s Cortege point were demolished leading to significant deterioration of the civic geography, scar and civic decay. The Masterplan DSD, in confluence with North Down Borough Council( NDBC) appointed URS Scott Wilson to take over an expansive and comprehensive city Centre Masterplan. high structures up to 5 storeys will only be respectable where it's demonstrated that they act as a corner structure which aid legibility Bangor Town Centre Masterplan • Development along Queen’s Cortege shall be harmonious with the height of the being structures • The external façade of the development shall reflect the fine pattern and tradition of the Town Centre 3.

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